Visual identity, guidelines
IN ART DECO STYLE
Russian Superbike Kristall Championship organisers decided to turn the championship into a sophisticated public outing and they called upon Mildberry to complete this task. Art Deco was suggested to our consultancy to be used as the foundation for the competition’s visual style.
The visual communication system developed by Mildberry is supposed to be used during various events and for application on various applications. The Art Deco style itself is expressed through its characteristic geometric graphics, while at the same time its eye-catching colour solutions with primarily purplish tones allows one (if necessary) to create a premium feeling for the Russian Superbike Kristall Championship.