CORPORATEBRANDING
Corporate branding is the key part of MILDBERRY services, and includes projects realised for small companies, large corporations, as well as for retail and restaurant chains, sport clubs, significant international events, etc.
Working at corporate branding projects MILDBERRY develops: strategies and platforms for corporate brands, corporate and visual identity, brand hall design, brand communication strategy, and brand guidelines. We also provide author supervising and brand guardianship.
Corporate branding projects are usually realised in a close co-operation between our offices.
Only few of our corporate branding projects are presented below. The site’s format doesn’t permit to demonstrate their significance, scale and peculiarities. We will gladly tell about it during personal meetings.
Rue de fleur
Rue de fleur. Retail chain for bijouterie and accessories for ladies. Brand platform development, naming, visual identity development, Brand Book, technological standards manual, brand guardianship.
Peekaboo
A retail brand for children’s footwear stores. Brand platform development, naming, visual identity development, Brand Book, technological standards manual, brand guardianship.
GAZPROMNEFT
Development of brand visual identity and brand guidelines for Gazpromneft filling stations chain. Guardianship of project’s launch.
Dessert Boutique
Development of brand identity and brand guidelines for Dessert Boutique, a chain of dessert-confectionary shop.
Organicescape
Development of brand concept and platform, name, visual brand identity and brand guidelines for investment project in North Baikal region. Guardianship of project launch.
Renaissance Credit
Development of brand platform, visual brand identity and brand guidelines for Renaissance Capital (TM Renaissance Credit), which is part of the Renaissance Capital Consumer Loans Group.
RZD
Development of brand architecture, visual brand identity and brand guidelines for Russian Railways.
BON JOLI
Development of brand platform, name, visual brand identity and brand guidelines for a new health and beauty care retail chain.
Cosmoport
Development of brand concepts, name, visual brand identity and brand guidelines for the largest trade and entertainment centre in Samara.
Parquet Hall
Development of brand platform, brand identity and brand guidelines for the leading retail chain of flooring goods.
Viktor&Co
Development of brand identity and brand guidelines for the largest property development company in the Volga Region.
Azimut
Development of brand concept and platform, name, visual brand identity and brand guidelines for the largest chain of 3* hotels in Russia. Guardianship of project launch.
Akulchev
Development of brand platform, visual brand identity and brand guidelines for the confectionary producer.
IMCA
Development of brand identity and brand guidelines for the research and consultancy agency.
Ile de Beaute
Development of brand platform, visual brand identity and brand guidelines for the retail chain of perfume and beauty care products.
Arteziansky Istochnik
Development of brand platform, visual brand identity, communication platform and brand guidelines for the producer and retailer of artesian water. Guardianship of project launch.
VELLE
Development of the brand platform, name, visual brand identity and brand guidelines for the producer of innovative bio products. Guardianship of project launch.
Globalluxury Forum
Development of brand identity for the annual international forum of luxury industry representatives.
Russkoe More
Development of brand identity and brand guidelines for the leading sea food producer.
Bull&Bear Banquet
Development of brand identity for the ceremonial event at Global Insvestment Forum.
Corporate branding
